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Privacy Policy

This document sets forth the Small World Inc. Privacy Policy (the "Privacy Policy") for this Web site, (the "Site"). If you have objections to the Privacy Policy, you should not access or use this Site.

Changes in Privacy Policy

All "personal information" ("personal information" is defined as any information that identifies or can be used to identify, contact, or locate the person to whom such information pertains) that we collect and maintain will be subject to the version of the Privacy Policy in effect at the time of such collection. Small World Inc. reserves the right to change the Privacy Policy from time to time at its sole discretion, and will provide notice of material changes on the home page of the Site. If as the result of such changes, you want to alter the ways in which Small World Inc. is allowed to use your personal information, you can do so by following the procedure described below in the section titled "Updating your personal information and privacy preferences." You will be deemed to have been made aware of, and will be subject to, the changes to the Privacy Policy by your continued use of the Site after such notice has been posted for thirty (30) days with the following exception: If at the time you provide personal information to Small World Inc. you are given the opportunity to limit how such information will be used to communicate with you, either by Small World Inc. or by third parties, Small World Inc. will not change your preference in this regard without your express consent. However, if Small World Inc. sells assets (or the assets of a division or subsidiary) to another entity, or Small World Inc. (or a division or subsidiary) is acquired by, or merged with, another entity, Small World Inc. may provide to such entity customer information that is related to that part of our business that was sold to or merged with the other entity without your consent.

Entities collecting personal information

Personal information on this Site is collected by Small World Inc. Small World Inc.'s street address is 8475 Ontario Street, Unit 103, Vancouver BC V5X 3E8 Canada, and its telephone number is (604) 733-3995. Small World's Inc.'s mailing address is Box 60582, RPO Granville Park, Vancouver BC V6H 4B9 Canada.

The Site contains links to other sites at which personal information is collected. In such instances, unless expressly provided to the contrary, the collection and use of your personal information will be governed by the privacy policy applicable to that site. That privacy policy should identify the entity that is collecting your personal information.

Collection of personal information

As a visitor to this Site, you can engage in many activities without providing any personal information. In connection with other activities, such as subscribing to the collaboration services offered on the Site or utilizing online software applications, Small World Inc. may ask you to provide certain information about yourself by filling out and submitting an online form. It is completely optional for you to engage in these activities. If you elect to engage in these activities, however, Small World Inc. may ask that you provide us personal information, such as your first and last name, mailing address (including Postal or ZIP code), e-mail address, employer, job title and department, telephone and facsimile numbers, and other personal information. When ordering products or services on the Site, you may be asked to provide a credit card number. Depending upon the activity, some of the information that we ask you to provide is identified as mandatory and some as voluntary. If you do not provide the mandatory data with respect to a particular activity, you will not be able to engage in that activity.

When you use the Site, Small World Inc. or third parties authorized by Small World Inc. may also collect certain technical and routing information about your computer to facilitate your use of the Site and its services. For example, we may log environmental variables, such as browser type, operating system, CPU speed, and the Internet Protocol ("IP") address of your computer. We use these environmental variables to facilitate and track your use of the Site and its services. Small World Inc. may also use such environmental variables to measure traffic patterns on the Site. Without expressly informing you in each particular circumstance, we do not match such information with any of your personal information.

When you submit personal information to Small World Inc. through this Site, you understand and agree that this information may be transferred across national boundaries and may be stored and processed in any of the countries in which Small World Inc. and its affiliates and subsidiaries maintain offices, including, without limitation, Canada. You also acknowledge that in certain countries or with respect to certain activities, the collection, transferring, storage, and processing of your information may be undertaken by trusted vendors of Small World Inc.. Such vendors are bound by contract not to use your personal information for their own purposes or provide it to any third parties. One instance where this could occur is in conjunction with framed pages in which the URL for the pages is not visible and the pages are being hosted by a vendor of Small World

Small World Inc. has established relationships with various service providers whose services are available to you from this Site or from Web sites that are linked to this Site. Typically, these providers offer services that Small World Inc. customers might find useful, such as those that can be used in conjunction with Small World Inc. services and products. In order to use those services, you may be required to provide personal information to the providers. Unless expressly provided to the contrary, personal information that you provide while you are visiting a provider's Web site will be subject to the privacy policy posted on such site, and personal information that you provide while on this Site in conjunction with a provider's service will be subject to this Privacy Policy. You should be aware that our agreements with these service providers often provide that they will share with Small World Inc. personal information collected from you. In such instances, Small World Inc. may use this information in a manner consistent with this Privacy Policy. In the situation where sites have an Small World Inc. "look and feel," and you reasonably believe you are on an Small World Inc. site, the site is collecting information in a solely intermediary capacity and does not use personal information for secondary purposes.

How your personal information is used

Small World Inc. collects your information in order to record and support your participation in the activities you select. If you subscribe to a service or register a product, for example, the information is used to register your rights, if any, to technical support or other benefits that may be made available to registered users. As another example, if you enter a contest, information is collected to qualify the entry and contact you regarding the contest or prize awards. Your personal information is also used to keep you informed about product upgrades, special offers, and other products and services of Small World Inc. and selected third parties if you have so opted to receive such communications.

Small World Inc. may collect information about the use of the Site, such as the types of services used and how many users we receive daily. This information is collected in aggregate form, without identifying any user individually. Small World Inc. may use this aggregate, non-identifying statistical data for statistical analysis, marketing, or similar promotional purposes.

Your choices with respect to personal information

Small World Inc. recognizes and appreciates the importance of responsible use of information collected on this Site. Without your consent, Small World Inc. will not communicate any information to you regarding products, services, and special offers available from Small World Inc., although we may find it necessary to communicate with you regarding your use of the services on this Site. Except in the particular circumstances described in this Privacy Policy, Small World Inc. will also not provide your name to other companies or organizations without your consent.

There are other instances in which Small World Inc. may divulge your personal information. Small World Inc. may provide your personal information if necessary, in Small World Inc.'s good faith judgment, to comply with laws or regulations of a governmental or regulatory body or in response to a valid subpoena, warrant, or order or to protect the rights of Small World Inc. or others.

Protection of your personal information

The personal information that you provide in connection with registering yourself as a user of Small World Inc. products or services or registering an Small World Inc. product is classified as Registration Information. Registration Information is protected in several ways. Access by you to your Registration Information may be available through a password and unique customer ID selected by you. We recommend that you do not divulge your password to anyone. In addition, your Registration Information resides on a server that only selected Small World Inc. personnel and contractors have access to. Small World Inc. strives to prevent unauthorized parties from viewing such information when it is transmitted to Small World Inc.

Personal information that you provide that does not constitute Registration Information also resides on a server and is only accessible to selected Small World Inc. personnel and contractors. Since this information is not accessible by you, you will not be asked to select a password in order to view or modify such information.

Please note that any information you post to a public bulletin board or chat room, such as a Small World INc. Forum (the "Forums"), is available to all persons accessing that location. Your e-mail address may be posted on the Forums. Your e-mail address would then be available to all persons accessing the Forums. In addition, you should be aware that the Forums may offer a service in which subscribers are e-mailed a copy of all messages posted to the Forums on a particular topic. Consequently, if you post a message to the Forums, your e-mail address will be sent to those subscribers that have indicated an interest in the topic of your message.

Use of cookies

When you visit this Site, you can browse the Site and access important information without revealing your identity. In order to improve our Site, we may use "cookies" to track your visit. A cookie is a small amount of data that is transferred to your browser by a Web server and can only be read by the server that gave it to you. It functions as your identification card, and enables Small World Inc. to record your passwords, purchases, and preferences. It cannot be executed as code or deliver viruses.

Most browsers are initially set to accept cookies. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether to accept it. (For some Web pages that require an authorization, cookies are not optional. Users choosing not to accept cookies will probably not be able to access those pages.)

While Small World Inc. may use cookies to track your visit to, and our Web servers may automatically log the IP/Internet address of your computer, Small World Inc. does not generally use this information to identify you personally on openly accessible portions of the web site.

Bazaarvoice persistent cookie

The Bazaarvoice persistent cookie is a part of the standard Bazaarvoice Platform. Bazaarvoice's use of any data collected through its cookies is subject to Bazaarvoice's Privacy Policy. In addition to other functionality that is further described in Bazaarvoice's Privacy Policy, the persistent cookie allows Bazaarvoice to perform the analytics necessary in order to identify how consumers use its solutions, to determine what content is most relevant to them, and to report back to its clients on the value delivered by its solutions.

Please review the Bazaarvoice Privacy Policy for more information.

Updating your personal information and privacy preferences

You have the right to access and correct your personal information and privacy preferences. With respect to Registration Information, this will soon be accomplished by linking to your account at "Edit Your Account", where you can view and make changes to your personal information. You may also access and correct your personal information and privacy preferences (such as whether you wish to receive promotional communications from Small World Inc. or third parties) by writing Small World at:

Small World Inc.
ATTN: Ian Bullen
Box 60582, RPO Granville Park
Vancouver BC Canada V6H 4B9

Please include your name, address, and/or e-mail address when you contact us.

Personal information submitted through this Site that is not Registration Information is not accessible online. To access and/or correct such information, you may write Small World Inc. at:

Small World Inc.
ATTN: Ian Bullen, Privacy Officer
Box 60582, RPO Granville Park
Vancouver BC Canada V6H 4B9

In your correspondence, please indicate with as much detail as possible the location on this Site where you provided your personal information.

Privacy-related inquiries and complaints

Small World Inc. takes its users' privacy concerns seriously. If you believe that Small World Inc. has not complied with this Privacy Policy with respect to your personal information or you have other related inquiries or concerns, you may write to the Small World Inc. Privacy Officer at the address indicated above.

In your letter, please describe in as much detail as possible the nature of your inquiry or the ways in which you believe that the Small World Inc. Online Privacy Policy has not been complied with. We will investigate your inquiry or complaint promptly.

Please note that if you provide Small World Inc. with inconsistent privacy preferences (for example, by indicating on one occasion that third parties may contact you with marketing offers and indicating on another occasion that they may not), Small World Inc. cannot guarantee that your most recent privacy preference will be honored.

Also, please note that Small World Inc. is not responsible for the content or privacy practices of non-Small World Inc. Web sites to which this Site or any other Small World Inc. Web site may link. You should review the privacy policy of such sites before using the sites.